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Answer Engine Optimization, or AEO, is the work of making a business and its expertise easier to understand, retrieve and summarize when a search or AI system responds to a question. It combines useful content, clear entity information, technical accessibility and structured page organization.

SEO focuses on earning visibility in traditional search results. AEO focuses on making content suitable for direct answers. GEO is often used for visibility inside generative experiences. In practice, they share the same foundation: crawlable pages, clear information, authority, relevance and genuinely useful content.

The audit reviews how clearly your business is represented across branded and high-intent research scenarios, whether core facts are consistent, where answer-ready content is missing, and which technical or conversion improvements deserve attention first.

No. No agency controls a model’s answers, citations or recommendations. We improve the signals a business can control—clarity, relevance, crawlability, content depth, structured data and proof—then use observed gaps to guide the next work.

The useful mix depends on the audience and market. A review may consider conversational assistants, AI-enhanced search experiences and traditional search results, but the goal is not to chase every interface. It is to build a durable web presence that communicates the same accurate facts wherever research happens.

Schema is not a guarantee. It gives machines explicit, standardized clues about visible page content. It works best when the markup is accurate, relevant to the page and supported by clear on-page information.

Yes. The work can include initial HTML visibility, titles and descriptions, canonical URLs, internal links, sitemap and robots directives, structured data, status codes, page hierarchy and other technical issues that affect discovery and interpretation.

We start with services, markets, buyer questions, comparison criteria and the moments that lead to qualified demand. The resulting roadmap prioritizes useful coverage and connected topic depth rather than publishing generic articles simply to increase page count.

Measurement should combine multiple signals: whether the brand appears accurately in relevant research scenarios, whether priority pages are crawled and indexed, whether content earns qualified organic discovery, and whether those visits contribute to meaningful inquiries. A single prompt or ranking is not a complete scorecard.

Technical corrections can be implemented quickly, while discovery, authority and consistent inclusion in answers develop over time. Timing depends on the starting site, competition, existing authority, crawl frequency, content quality and how consistently the strategy is executed.